School of Business wins big
Both the junior and senior teams from Capilano University took first place in the 2016 Western Canadian Business Competition on March 11 to 13.
Junior team members Marissa LeSire, Tom Rajaeieh, Jianzhi (Gary) Guo, instructor Judith Watson and Camila Stankevicius Bueno.
Both the junior and senior teams from Capilano University took first place in the 2016 Western Canadian Business Competition on March 11 to 13. Cap U students also received four individual awards at the annual competition, which took place in Kelowna.
“I’m very proud, not only of my team, but also of the junior team,” said fourth-year Bachelor of Business Administration student Saulo Ferreira, who led the senior team and was named Best CEO and Best VP of Finance at the event.
Ferreira’s team, coached by instructor Rob Bruce, competed as a sensor manufacturing company in a business simulation. The team presented a strategic report and then made eight rounds of decisions related to all aspects of their business, including finances, research and development and promotions. Ferreira estimates students devoted 10 hours a week for a month to prepare for the competition. The junior team, coached by instructor Judith Watson, participated in a similar simulation.
“The extracurricular experiences that Capilano offers allows students to bring our learning to the next level,” says Ferreira, president of the Case Competition Association at Cap U. “We are able to apply our knowledge in those competitions… That really adds value to our learning and differentiates us from students from other universities.”
Ferreira’s experience with competitions helped him land a job with Deloitte, one of the largest accounting firms in Canada and the world. He starts in September.
Only a week after the Western Canadians, Cap U business students scored a number of top finishes at the American Marketing Association (AMA) conference in New Orleans. The Capilano University Marketing Association received an award for Best Chapter Plan; Bachelor of Business Administration student Richard Harvey received his fifth-place award in the Teksystems Outbound Sales Competition; and Cap U’s case competition team received a certificate of Honourable Mention that placed them well above teams from a number of renowned American universities.
Submitted by: Communications & Marketing