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3.00 credits

(4,0,0)

15 wks

The course focuses on the formal decision making process called "strategic management". The course will help students understand how to manage a variety of internal and external variables to determine a strategic objective and achieve related outcomes. The primary course objective is to acquaint students with the process of developing a business strategy and how to implement that strategy. This will require integration of policy and planning, human resources, leadership accounting, and marketing skills and knowledge for specific goals.

Prerequisites: 60 credits of 100-level or higher coursework including ENGL 100

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registration@capilanou.ca