3.00 credits
(4,0,0)
15 wks
In this course, students will study advanced and innovative Canadian retail business practices. They will identify issues that relate to the role played by innovation in adapting to retail disruption and rapidly changing consumer purchasing behaviors. Through a research project, students will demonstrate their knowledge of retail mix.
Prerequisites
[RMCP 172 and RMCP 173] or [BMKT 203 or BMKT 161] or BMKT 369 or [CMNS 305 and NABU 334]
Course Outlines
Please note: Course outlines of record posted may vary from the section syllabus distributed by each instructor (e.g. textbooks, assignments, timing of midterms).
| Effective Term |
|---|
 Summer 2025 onwards |
| Spring 2023 - Spring 2025 |